This was the first Life Is Magic shirt I ever designed.
Before the other designs, colors, and collections, there was this one — a simple reminder of something I believe every day: no matter how hard the day may seem, there's still a lot of magic in it.
The distressed, burnout-inspired artwork gives the shirt a broken-in vintage feel, while the ultra-soft triblend fabric makes it feel like an old favorite from the first time you put it on.
Wear it to the beach. Wear it traveling. Wear it working out. Wear it on the days that are incredible — and especially on the days that test you.
Because Life Is Magic isn't about pretending everything is perfect. It's about making the decision to choose happiness.
Happiness is not an emotion. It's a decision.
The original design. The message that started it all.
